Solutions for Agencies

Balihoo is revolutionizing the way media agencies find and buy media, creating a distinct competitive advantage for forward thinking organizations.  Balihoo Agency Edition provides buyers the ability to:

1. Search the AnyMedia™ Database containing a vast and growing collection of vehicles across all mediums
2. A wizard that simplifies the creation and issuance of RFPs and RFIs; and
3. Access to all your Syndicated Research data subscriptions

Never before has it been so easy to efficiently build consideration sets and buy media that directly reaches your target market.

Of even greater importance to agencies, Balihoo maintains all data in a central repository.  Throughout campaigns, buyers have the ability to save searches, develop favorites lists and add notes and reviews to specific properties. This information is then available to other buyers in the organization resulting in an institutional knowledgebase that drives continuous improvement over time.

Balihoo provides the tools and data to create more relevant media plans across all mediums in the most cost-efficient manner while aggregating all knowledge into a central, sharable location.  Balihoo delivers:

1. More effective media plans by utilizing the world’s largest database of advertising opportunities to quickly find, investigate and analyze highly-targeted placements across all mediums.
2. Significant efficiency and cost savings benefits by shifting billable hours away from administrative work and onto strategic activities using sophisticated workflow tools and an extended data services team.
3. Increased customer retention and accountability by aggregating and saving proprietary knowledge and historical data in a central, sharable location protected with access rights management.