World-Class Ad Builder

Balihoo’s World-Class Ad Builder sits at the heart of the Local Marketing Automation solution and drives easy, inexpensive creative versioning for distributed marketers that are always consistent with the national brand. Brand-approved templates are instantly distributed by national marketing and easily customized by local marketers – across all marketing vehicles including:

• Direct Mail
• Point of Purchase/In-Store Materials
• Television
• Radio
• Online display
• Pay-per-click search engine
• Newspaper Run of Paper and Free Standing Inserts
• Outdoor
• Magazine
• Email

Ad Builder Features

• Step-by-step simple instructions with previewing options allow for quick and easy execution of your advertising materials.
• Easily access corporate-approved, brand consistent templates - modify and customize those materials to ensure that they resonate with your local audience.
• Ability to adjust and modify “anytime” advertisements to meet your changing marketing needs – demographic, seasonality, geographic location.
• Integrated digital asset library
• Customer list uploads and list rental/purchase

Ad Builder Benefits

Sophisticated, cross-medium ad builder delivers significant value to a Local Marketing Automation solution:

• Dramatically reduce costs for creative distribution and local production
• Simplify marketing at the local level – a single system to access customized creative across all mediums
• Drive brand consistency