Balihoo Hires Three New Employees
Media Experts Building Specialized Search Engine for Advertising Industry
BOISE, Idaho – March 26th, 2007 - Balihoo Inc., a company building a specialized search engine
for media buyers, planners, and owners, announced today that it has hired three new employees.
Shane Vaughan has joined Balihoo as the Vice President of Marketing. In this role Shane will
utilize his prior experience in internet marketing to launch the Balihoo solution to the media
buying and planning community. Prior to joining Balihoo, Shane was with Hewlett-Packard where
he was the Global Search Engine Marketing Manager. Shane is a native of Boise and holds a bachelors
degree from the University of Idaho.
Devin McGlynn has joined Balihoo as Account Manager. Devin will be responsible for the sale and
promotion of Balihoo software. Prior to joining Balihoo, she worked for Boston Scientific as a
program coordinator and has previous experience in fundraising and community outreach in the
non-profit sector. Devin is originally from Austin, Texas and earned her bachelors degree from
the University of Pennsylvania.
Kenley Hinrichs has joined Balihoo as Software Developer. Kenley brings over 25 years software
development experience to Balihoo's software engineering. Kenley's previous work experience
includes architecture, design, and development roles at Hewlett Packard and NASA, and the State of
Idaho, as well as several other companies. He has also been an adjunct faculty with the University
of Phoenix. Kenley holds a Masters in Computer Science from the University of Missouri and a bachelors
degree in Mathematics from Northwestern College.
About Balihoo
A Search Engine for the Advertising Industry
Balihoo is a vertical search engine for cross-medium ad opportunities enabling the quick and efficient discovery of
best-suited media. Primary features allow users to save searches, store contact and media information, and create &
share community knowledge through reviews and tagging features: all within the web-based application. The find, store,
and connect abilities intrinsic to the Balihoo tool will dramatically reduce the amount of time it takes to find the
right media and create effective media plans. Find more information visit Balihoo at www.balihoo.com.
Media Contact:
Shane Vaughan, VP of Marketing, Balihoo
208.629.7520
svaughan@balihoo.com
www.balihoo.com
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