Resources

White Papers

Enabling Breakthrough Local Store Marketing

Is your local store marketing strategy breakthrough? Check-out this white paper to learn how to make your local store marketing 30% more effective.

Local Marketing Automation: Translating National Strategies into Local Execution

As a franchise owner, product manufacturer or national brand leader, you know how critical it is that you enable your affiliates to effectively and efficiently generate demand at the local level. Check out this white paper to learn how to equip your local affiliates with the tools they need to be successful.

Integrated Co-op Marketing: Translating National Strategies into Local Execution

Do you understand the key elements that lead to highly successful co-op marketing programs? Check out this white paper to get practical guidance on how to move your co-op program forward.

Case Studies

Balihoo Tackles Local Marketing Challenges

Carpet One Floor & Home is the flagship division of CCA Global Partners, one of the largest privately-held companies in the United States and a leading multi-brand operator with 14 distinct businesses. With over 1,000 independently owned and operated locations and recognized as an innovative leader amongst floor covering retailers, Carpet One selected Balihoo, a software-plus-services solution, to increase its local marketing effectiveness while reducing local marketing costs and complexity across its enterprise. Check out this case study for the full story.

Local Store Marketing Success Story: Weaver’s Flooring America

Weaver’s Flooring America, located in Virignia, shares their experiences working with Balihoo. "Working with the Balihoo Media Team on our media plan has been a great experience. Our marketing is now more effective than it has ever been and I’m spending less time managing our marketing efforts and more time helping to close all the leads we’re driving!" Chad Nussbaum, Sales Manager, Weaver’s Flooring America.

Data Sheet

Balihoo

Learn more about how Balihoo’s local marketing automation solution benefits franchise organizations, product manufacturers and national brands.

Balihoo News

Balihoo Launches Social Media Integration and Local Franchise Marketing Playbook at IFA

Boise, ID 02-Feb-2010 -- Leading local marketing provider for franchise brands utilizes the International Franchise Association’s 50th Annual Convention to announce significant local marketing enhancements. Balihoo, the premier provider of Local Marketing Automation technology and services to national franchise brands, announced today that it will launch two major initiatives at IFA’s 50th Annual Convention on February 5, 2010, in San Antonio, Texas. The first initiative is the integration of social media ..
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Balihoo Demonstrates their Commitment to Simplifying the Local Marketing Process

Boise, ID 12-Jan-2010 -- Balihoo, Inc. has jumped into 2010 by introducing their network of over 25,000 affiliates to several new enhancements and features – representative of the company’s ongoing dedication to improving the local marketing experience for its broad base of users. Boise, ID (January 12, 2010) - In an effort to continue to provide the best Local Marketing Automation Solution (http://www.balihoo.com/local-marketing-automation), Balihoo’s team routinely questioned and surveyed its existing user bas..
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Balihoo Partners with Trade Promotion Management Association (TPMA)

Boise, ID 07-Jan-2010 -- Leading co-op marketing software provider joins the premier membership organization dedicated specifically to the practice of trade promotion marketing Balihoo, the premier provider of Local Marketing Automation technology and services to national brands, announced today that they have joined the Trade Promotion Management Association (TPMA). “With the launch of our Integrated Co-op Marketing Solution (http://www.balihoo.com/AnnouncementRetrieve.aspx?ID=32727), it simply makes sense..
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